Privacy Policy

Last updated: September 2026

At Farah Asmar, your privacy matters to us. We respect the trust you place in our brand and are committed to handling your personal information responsibly and securely.

This Privacy Policy explains how The ASMAR COMPANY FOR DESIGN Limited, trading as Farah Asmar ("Farah Asmar", "we", "us" or "our"), collects, uses, stores and protects personal information when you visit or shop through www.farahasmar.com or communicate with us.

Our registered address is Sabastiah St., P.O. Box 3086, Amman 11821, Jordan.

For privacy-related questions, please contact us at info@farahasmar.com.

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1. Information We Collect

When you visit our website, create an account, place an order, contact us or subscribe to our communications, we may collect information such as:

Information you provide to us

• Full name

• Email address

• Telephone number

• Billing and shipping address

• Order and purchase information

• Account information

• Information you provide when contacting customer care

• Preferences or information you choose to provide to us

Payment information

Payments are processed through Shopify and/or our authorised payment providers.

We receive the information necessary to process your payment, order, refund or transaction. We do not intentionally store your complete payment card details on our own systems.

Website and device information

When you browse our website, we may collect certain technical information, including:

• IP address

• Browser and device type

• Operating system

• Pages visited

• Products viewed

• Shopping cart activity

• Approximate geographic location

• Website interactions

• Cookie and similar technology information

The information collected depends on the features and services enabled on our website.

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2. How We Use Your Information

We may use your personal information to:

• Process and fulfil your orders.

• Arrange delivery and shipping.

• Process returns, exchanges and refunds.

• Provide customer service and respond to enquiries.

• Maintain and manage your customer account.

• Communicate with you about your orders.

• Protect our website and customers against fraud or misuse.

• Improve our website, products and shopping experience.

• Understand how customers use our website.

• Send marketing communications where permitted and where you have provided the required consent.

• Comply with applicable legal, accounting and regulatory requirements.

We aim to collect and use only the information reasonably necessary for the purpose for which it is processed.

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3. Marketing Communications

If you choose to subscribe to Farah Asmar communications, we may contact you by email with information about:

• New collections

• New arrivals

• Exclusive launches

• Styling and editorial content

• Special events

• Selected offers and promotions

You can unsubscribe from marketing communications at any time by using the unsubscribe link in our emails or by contacting us at info@farahasmar.com.

Unsubscribing from marketing communications will not stop essential transactional communications relating to an order you have placed, such as order confirmations, shipping updates or return information.

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4. Cookies & Similar Technologies

Our website uses cookies and similar technologies to provide essential shopping functionality and improve your experience.

Cookies may help us:

• Remember your preferences.

• Keep items in your shopping cart.

• Maintain website security.

• Understand website performance.

• Analyse website traffic and customer behaviour.

• Improve product discovery and navigation.

• Measure marketing and advertising performance.

• Provide relevant advertising where permitted.

Where required by applicable law, we will request consent before using non-essential cookies or similar tracking technologies.

You can manage cookie preferences through the cookie controls available on our website or through your browser settings.

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5. Shopify & Service Providers

Our online store is powered by Shopify.

We may use trusted third-party service providers to help us operate our business, including providers involved in:

• Payment processing

• Shipping and delivery

• Website hosting and technology

• Customer service

• Email and marketing communications

• Website analytics

• Fraud prevention

• Advertising and campaign measurement

These providers may process personal information only as necessary to provide their services to us or as otherwise permitted by applicable law.

Shopify may also process personal information in connection with the Shopify services and infrastructure supporting our store. Shopify's current privacy documentation explains its role and processing activities.

We do not sell customer contact lists.

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6. Sharing Your Information

We may share personal information where reasonably necessary with:

• Shopify and relevant technology providers.

• Payment providers.

• Courier and delivery companies.

• Customer service providers.

• Email and marketing service providers.

• Website analytics and advertising providers.

• Professional advisers where necessary.

• Government authorities or law enforcement where required by law.

We only seek to share information that is reasonably necessary for the relevant purpose.

We do not disclose personal information for purposes unrelated to the operation of our business unless permitted or required by law.

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7. International Customers & International Data Transfers

Farah Asmar is a Jordan-based brand serving customers in Jordan, the GCC and international markets.

To fulfil international orders and operate our online store, personal information may be processed, transferred or stored outside Jordan by Shopify and other authorised service providers.

Where personal information is transferred outside Jordan, we take reasonable steps to ensure that the transfer and processing are carried out in accordance with applicable data protection requirements.

Jordan's Personal Data Protection Law regulates transfers of personal data outside the Kingdom and provides requirements concerning adequate levels of protection and permitted transfers.

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8. Data Security

We take reasonable technical and organisational measures to protect personal information against:

• Unauthorised access

• Loss

• Misuse

• Alteration

• Unauthorised disclosure

• Destruction

We work with service providers that maintain appropriate security measures for the services they provide.

However, no website, electronic transmission or storage system can be guaranteed to be completely secure.

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9. How Long We Keep Your Information

We retain personal information only for as long as reasonably necessary for the purpose for which it was collected, including:

• Processing and fulfilling orders

• Managing customer accounts

• Handling returns and exchanges

• Providing customer support

• Maintaining business and financial records

• Meeting legal and regulatory obligations

• Resolving disputes

• Preventing fraud or misuse

When personal information is no longer required, we will delete, anonymise or securely dispose of it where appropriate and permitted by law.

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10. Your Privacy Rights

Depending on your location and applicable law, you may have rights concerning your personal information, including the right to:

• Request access to personal information we hold about you.

• Request correction or updating of inaccurate information.

• Object to certain processing of your information.

• Withdraw consent where processing is based on consent.

• Request deletion or anonymisation where legally applicable.

• Request restriction of certain processing where applicable.

• Request portability of your information where applicable.

• Submit a complaint regarding the handling of your personal information.

Jordan's Personal Data Protection framework expressly provides mechanisms for requests including access, correction, objection, withdrawal of consent, erasure/anonymisation and data portability.

Some rights may be limited by applicable law, including where we are required to retain information for legal, accounting, security or regulatory purposes.

To exercise a privacy right, please contact us at:

info@farahasmar.com

We may ask you to provide reasonable information to verify your identity before processing certain requests.

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11. Children's Privacy

Our website is intended for individuals who are legally able to make purchases.

We do not knowingly collect personal information from children for marketing purposes.

If you believe that a child has provided personal information to us without appropriate authorisation, please contact us at info@farahasmar.com.

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12. Third-Party Websites

Our website may contain links to third-party websites, social media platforms or other online services.

If you follow a link to another website, that website will have its own privacy practices and policies.

We are not responsible for the privacy practices or content of third-party websites.

We recommend reviewing their privacy policies before providing personal information.

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13. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to:

• Our business

• Our website

• The services we use

• Our data processing practices

• Applicable laws and regulations

The latest version will always be published on this page with the date of the most recent update.

Where required by law, we will provide additional notice or obtain consent for material changes.

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14. Contact Us

If you have questions about this Privacy Policy or how we handle your personal information, please contact us:

The ASMAR COMPANY FOR DESIGN Limited
Trading as Farah Asmar

Registered address:
Sabastiah St.
P.O. Box 3086
Amman 11821
Jordan

Email:
info@farahasmar.com

Website:
www.farahasmar.com

We value your privacy and are committed to providing a secure and trusted shopping experience.